A smaller world provides the opportunity to centralise
If you’re part of a global organisation you’ll be very aware that the need to centralise operations is increasingly more important. Corporations are also centralising and co-ordinating the way they gather and use information. Neither brands nor issues from health and finance to entertainment are wholly domestic anymore. International brands need to know what’s being said about them in the markets they operate in as well as those in which they don’t ...yet.

Local touch, global strength
As Media Intelligence Press and International Monitoring Director Brian Merron, says, TNS clients get a tailored service from Media Intelligence - the important detail of their own domestic marketplace with the added overview of where they sit in the bigger scheme of things. The key stories in each market give them more insight into their brands and the issues surrounding them.

Global media monitoring
Clients who work with TNS Media Intelligence make the most of our global strength in over 25 countries that gives us the combined expertise to deliver bespoke, high speed services both in the language of origin and in the language that the client prefers. They know that our international monitoring services can include:

• express delivery of international coverage
• international broadcast monitoring in over 70 countries
• global web monitoring linking you straight to the source
• electronic delivery, enabling the viewing of clips within the hour
• comprehensive international press reports from around Europe, delivered in English by 10:00 on the day of publication

Compete acquisition
TNS Media Intelligence has recently acquired Compete Inc - a leading digital intelligence company that helps global brands to improve their marketing based on the online behaviour of millions of consumers. Compete will allow TNS Media Intelligence to provide clients with new insight into consumer behaviour online and, together with Cymfony, offer critical information to marketeers and PR professionals about what people do and say online.

New press cuttings books service
TNS Media Intelligence has launched a new service producing press cuttings books.  Clients can have their complete cuttings set or just a selection of key cuttings bound into books, together with an evaluation report if desired. Ready for distribution or display in your reception.