News
AMEC names Matthew Couchman as the Media Evaluation leader of tomorrow24 November 2009
AMEC, the Association for the Measurement and Evaluation of Communication, has awarded Matthew Couchman of TNS Media Intelligence its 2009 Young Professional of the Year award. This accolade, which recognises the outstanding achievements of a young evaluation professional was presented at the annual AMEC Awards in London on Wednesday evening and was jointly awarded with Gemma Plant of Echo Research
TNS Media Intelligence honoured for Media Evaluation excellence with five awards24 November 2009
TNS Media Intelligence, the world’s leading provider of Media Evaluation and Monitoring, received five awards at the recent Association of Measurement and Evaluation of Communication (AMEC) International Communication Effectiveness Awards in London.
Global TGI network sees surge in expansion4 November 2009
Kantar Media is delighted to announce a considerable expansion of its Global TGI network of syndicated single-source marketing and media studies, following Kantar’s acquisition of TNS earlier this year. The addition of surveys in several new markets brings the number of studies now included in the Global TGI network to 67 worldwide.
TNS lands the Turkish Audience Measurement Contract15 October 2009
TIAK, the joint industry committee for television audience measurement in Turkey, today announced that TNS has been awarded the contract for the provision of Television Audience Measurement. This prestigious four year contract, which will commence in 2011, follows a competitive pitch involving four bidders. The current contract is held by AGB Nielsen Media Research.
TNS awarded TV digital audience measurement contract by Australian pay-tv operators5 August 2009
TNS Media Research, the world leader in audience measurement, has been awarded a three year contract to develop and manage a RaPiDView service on behalf of the Australian Subscription industry. The service, to be known as Multiview, will commence in late 2009 and will use the TNS RaPiDView solution, the world’s first audience measurement service to use set top box data collection and return path technology.
TNS and MBL sign contract for provision of Internet Measurement in Norway13 July 2009
TNS Gallup, leading provider of market insight, have signed a contract with the Norwegian Media Businesses’ Association (MBL) for the delivery of Internet audience measurement in Norway. TNS Gallup, who has been measuring internet traffic since 1996, has agreed a contract for a further four year period which will commence in early 2010.
Kantar to streamline client offering23 February 2009
Kantar Group has announced a major reorganisation to strengthen its position as the world's leading information, insight and consultancy business and streamline its offer for clients. Kantar Media brings together the specialist media capabilities of TNS Media Intelligence, TNS Media Research, KMR and TGI. The business will be organised into four key operations: Kantar Media Intelligence, Kantar Audience Measurement (formerly Media Research), TGI Global (including other single source services) and an integrated company covering all disciplines in the US market. The enlarged unit will have a leading worldwide position in areas such as audience measurement, advertising expenditure tracking, software and news monitoring. It will also be the home for the increased focus on behavioural data from new technologies, return path data and mobile and for developing the infrastructure for addressable advertising.
TNS media intelligence to Headline Inagural Regional PR Programme21 January 2009
The Fresh Awards today announced TNS media intelligence as headline sponsor for the inaugural Fresh PR Awards. This year marks the first time that Fresh, an organisation aimed at highlighting regional excellence in communications, has recognised the PR industry. Fresh already organises awards for the creative, media and digital sectors.
TNS Media NA combines research to provide Super Bowl ad fact-pack8 January 2009
Highlights include ad pricing trends; the influx of new advertisers; more cluttered air time; the impact on commercial audiences; and the buzz generated in social media. As Super Bowl XLIII on February 1 approaches, its more than just sports fans who are eagerly looking forward to the game . . . .
TNS media intelligence scoops Double Gold at the 2008 AMEC Awards20 November 2008
TNS media intelligence, the world's leading provider of Media Evaluation and Monitoring, was awarded two Gold awards and one Silver award at last nights Association of Measurement and Evaluation of Communication (AMEC) International Communication Effectiveness Awards. Awards were achieved by the core TNS media intelligence evaluation team and the group's specialist social media analytics arm TNS media intelligence Cymfony.
Management Appointments and Positions at The Kantar Group31 October 2008
The Kantar Group has announced a number of senior management positions at TNS following the WPP acquisition of the business and the departure of David Lowden announced this morning. This includes the continued position of Jean-Michel Portier as CEO of TNS Media, who will report to Eric Salama, CEO of The Kantar Group. As part of the integration process, The Kantar Group has established an Integration Team which will be led by Mike Gettle, previously CFO of Millward Brown.
TNS Holistic Approach Shows Olympic Games Sponsors Go for Gold in Beijing21 August 2008
As the Olympic Games come to a close, TNS Custom and TNS media combined their extensive research surrounding advertising during the Beijing Olympic Games. Among the key findings, TNS found that brand marketers leveraged the widespread international attention for the Olympic Games to tap into high-running emotions and feelings of national and international unity.
Compete.com Surpasses One Million Unique Visitors per Month 13 May 2008
Compete, Inc., a leading web analytics company and unit of TNS media, today announced that Compete.com surpassed one million unique visitors in April. The company is celebrating the ranking of its site, which is a rapidly growing source for marketing insights, as one of the top 1,700 most visited websites in the U.S. at its fifth-annual Compete Client Forum.
TNS creates new integrated Advertising, Media and Digital Intelligence Unit called TNS Media 13 March 2008
TNS, the global market information and insight provider, today announced that it has created a new entity called TNS media. The move combines the North American operating units TNS media intelligence and TNS media research along with newly-acquired companies Compete and Cymfony under one business unit.
Building on the company's leadership position in providing clients with a comprehensive suite of marketing, media and audience insights, TNS media will strengthen the company's ability to provide global measurement and analysis of consumer behavior across all media and digital platforms.
Study finds UK Corporates are ignoring Social Media 29 February 2008
First multi-country study of senior execs reveals huge growth potential for social media - and that UK is falling behind. UK businesses risk losing out to the global competition unless they get a grasp on social media.
In the first study of its kind, senior marketing executives from global blue chips including Sony, Diageo, GlaxoSmithKline and Hewlett Packard have shared their views on the untapped power of social media - and their insights suggest that UK businesses are already missing the boat.
Acquisition of MediaMarket (Republic of Ireland) 11 January 2008
TNS Media Intelligence Confirms its Position as the Major Leader in European News Monitoring by Acquiring MediaMarket, Ireland's premier media intelligence provider, boosting TNS Media Intelligence's offering and market share in Europe.
TNS announces strategy to combine Media Intelligence and Audience Measurement operations 26 September 2007
TNS announced today its strategy to bring together its TNS Media Intelligence and TNS Media Research (iTRAM) businesses to form a new, unified organisation. The combined operation will develop the significant long-term business opportunity of digital media measurement.
Acquisition of PressWatch (Germany) 3 September 2007
Taylor Nelson Sofres plc (TNS) announces the acquisition of PressWatch GmbH, the reference for media monitoring and evaluation services in Germany, reinforcing its European media intelligence activities.
Acquisition of Expert Monitor (Poland) 15 March 2007
TNS Media Intelligence, the leading provider of strategic advertising information, has acquired a majority stake in Expert Monitor, a company specialising in advertising monitoring in Poland. Following its entry into the Polish market, TNS Media Intelligence will be able to make data available from ten central European countries to international advertisers, advertising and media agencies.
Acquisition of Cymfony Inc (USA) 26 February 2007
TNS Media Intelligence, the leading provider of strategic advertising information, has acquired Cymfony, the top market influence analytics company. The acquisition integrates Cymfony's expertise in tracking and analysing the intersection of traditional and social media, such as blogs and social networks, with TNS MI's current extensive suite of advertising intelligence products.
Acquisition of PressWatch Media Ltd (UK) 11 January 2007
TNS Media Intelligence, a division of global market information provider TNS, has acquired UK media information provider PressWatch Media Limited, boosting TNS' offering and market share in the UK. TNS Media Intelligence UK has been at the forefront of the media monitoring industry since its inception fifty years ago and is a recognised industry expert in audiovisual tracking. The acquisition will build on the UK division's existing national and international media tracking and evaluation services and on the TNS Media Intelligence activities in 23 countries..
John McCarthy