Media Evaluation

In today's competitive climate, success is everything

Our evaluation programmes analyse the impact of your corporate communication and PR campaigns. Our bespoke evaluation programmes are media audits that have authority, credibility and independence, enabling you to prove your team's worth to the wider audience, to stakeholders and in the boardroom.

Our monitoring teams worldwide track Press, Broadcast and Web coverage, ensuring that our evaluation reports, global and domestic, are in-tune with the blurring lines between the different media.

Through the acquisition of Presswatch Media in early 2007, TNS media intelligence inherited an evaluation provider with a strong heritage in both bespoke and syndicated evaluation services, including Presswatch Financial and Presswatch Rankings, the UK's only independent and credible publication benchmarking companies against their peers and competitors.

Our acquisition of Cymfony, the leading consumer generated media monitoring company, has enabled us to integrate blog monitoring with expert analysis to identify the key issues and influencers in the blogosphere.

Faced with the challenge of a global, 24 hour media environment, there's never been a greater need for a credible, independent evaluation provider.